Earlier Shopping Season A Gift To Retailers

NPR | Nov. 23, 2012 4:29 p.m. | Updated: Nov. 26, 2012 6:58 a.m.

Contributed By:

Sonari Glinton

It’s a new tradition: The Friday after Thanksgiving has become the day when families line up early to get a jump on holiday deals. But in recent years, Black Friday has become less important in the retail outlook.


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