Technology | Business

OkCupid Sometimes Messes A Bit With Love, In The Name Of Science

NPR | July 29, 2014 4:31 p.m. | Updated: Aug. 2, 2014 11:52 a.m.

OkCupid, the online dating site, disclosed Monday that they sometimes manipulate their users’ profiles for experiments. Christian Rudder, co-founder and president of OkCupid, tells Audie Cornish that these experiments help the site improve how it works.

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