Perfume Evokes Smell Of Pizza Box Opening

NPR | Dec. 06, 2012 4:09 a.m. | Updated: Dec. 06, 2012 9:11 a.m.

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When you crack open a pizza box, the heat's released and you get that scent from the dough and cheese and sauce. Pizza Hut in Canada has released that scent in a bottle of perfume. The company made 110 bottles and distributed them to its Facebook followers.