Oregon Considered
The Selling of Santa, Idaho
November 17, 2005
Internet marketer Mark Hughes in Santa, ID The tiny hamlet of Santa, Idaho is like a lot of Northwest towns: it's on the brink of financial crisis.
But just when things are really starting to look bad, along comes a proposal: an internet entrepreneur is asking Santa to change its name to "SecretSanta.com."
The business goal is to promote a website. Correspondent Elizabeth Wynne Johnson went to find out what's in it for Santa.
Also on Thursday's Oregon Considered
Expanded Web Site Tracks Corporate Deeds
Confluence Project Dedicates A Bridge To The Past
Back To School In Oregon Trail District



Just listened to the piece about proposal for Santa, Idaho, to sell their "town name" as a dot.com.
The piece ended with a brief follow up on Halfway, Oregon, that for a brief time masqueraded as "Half.com" and the commentator concluded that it turned out OKay.
OOPS -- not sure that is true. I think I read that based on financing promises, Halfway spent a lot of money on upgrading either the fairgrounds (or rodeo grounds) -- then the money didn't come through from the dot.com sugar-daddy and the county almost had to sell the property.
PLEASE FOLLOW UP ON THIS -- maybe it IS true that if it seems to good to be true, it isn't! Watch out, Santa, Idaho!
Posted by: M Andrews at November 17, 2005 05:11 PM