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Increasing Incentives for Energy Efficiciency

Tiago Daniel

Oregon is listed as the fourth most energy efficient state in the US, behind Massachusetts, California, and New York. But can we do even better?

A new study from Oregon State University addresses the disparity between the incentives for renewable energy and energy efficiency, and how to bridge that gap.

When a utility company invests in renewable power sources, such as hydroelectric or wind power, they earn a profit from the energy sold. When an old refrigerator is replaced with a new one, or incandescent light bulbs are swapped for fluorescent ones, energy consumption decreases, as do utility companies’ profits.

The study doesn’t advocate replacing renewable energy with energy efficiency. Rather, it suggests that the promotion of and incentives for energy efficiency be just as attractive and available as those that exist for renewable energy.

Are there any barriers that prevent you from creating a more energy efficient household or workplace?


  • Inara Scott: Assistant Professor of Business and Law at Oregon State University

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