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So..........    If you were there what do you remember is a trick question, right...........?  

posted 2 years, 3 months ago
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Damn, too late...... Expanding on my previous post, "Hope I am in time; 25 years in bcasting, incl bcast advtsing-- 5 in depth generates attn; 100 shallowly treated almost never will, unless by chance"............

For Jennifer's future 'defense/discussion' of the numerical part of her chosen process to generate attention about NW artists:
About me [no, not "All about me!" :-) ]
I spent 25 successfull years in b'casting
management, sales, and production,
managing, selling and producing,
television, radio, and live worldwide teleconferences--

My input:
One of the primary-- even more important than that? :-)-- mantras/principles of advertising, any advertising, is that one must "break through the clutter," i.e. get the reader's/listener's/viewer's attention JUST SO they will hopefully get to the point of making a decision?
positive OR negative?
about (in commercial broadcast/print formats, for instance)
the product the advertiser hopes to sell
(the reason he/she has invested, literally, in advertising).

Five of ANYthing, here NW artists, shown in depth, assuming an emotional response is elicited by each of their individual artistic expressions, makes a far more powerful impression than 1,000 artists presented superficially, and highly likely, with very little relative emotional impact in some cases. Why? On the receiving end, if you will, "Who has the time?!" to wade through a much larger number looking for a hint of mostly hidden substance. Conversely, we all will make time, or another way, will have our time and attention taken from us, if we are more easily 'forced' to take notice, yes? Yes. Definitely.

So, actually, choosing only five effectively will generate a great deal more interest for ALL NW artists when, to coin a phrase, "all is said and done."

Signed,

Sympathetic to Artist-ville
(Sympathetic to the enormously difficult life
an artist has often chosen because of their
?self-overpowering? need to create, above all else--)

a.k.a. "HopefullyHelpful"

posted 3 years, 9 months ago
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Hope I am in time; 25 years in bcasting, incl bcast advtsing-- 5 in depth generates attn; 100 shallowly treated almost never will, unless by chance "HopefullyHelpful"

posted 3 years, 9 months ago
view in context