opbmusic, OPB’s musical arm streaming a mix of new and Northwest artists, is expanding its reach with two new partnerships. Beginning this month, non-profit digital music video service VuHaus and community radio station KMUZ-FM in the mid-Willamette Valley will make opbmusic content and programming available to their audiences.
Beginning today, opbmusic has joined the VuHaus digital music video network as a participating station, curating its own local channel on the VuHaus site at www.VuHaus.com/portland. The Portland channel features videos of local, emerging and established Portland artists playing live music in the opbmusic studio and on location around the Portland area.
Opbmusic joins other public radio stations in the VuHaus network such as WFUV in New York City, KCRW in Los Angeles, KEXP in Seattle, WXPN in Philadelphia, KUTX in Austin, KTBG The Bridge in Kansas City and KXT in Dallas.
“We’re pleased to partner with VuHaus, one of the most exciting new developments in public media,” said Dave Christensen, opbmusic program director. “Portland has a thriving music community and has become a place that grows emerging talent, which we can share with more fans through VuHaus.”
opbmusic has also partnered with KMUZ, a community radio broadcaster serving Oregon’s mid-Willamette Valley, to provide listeners in that area with an overnight broadcast of new and Northwest music. Beginning November 16, listeners can hear opbmusic programming on KMUZ by tuning in to 88.5 and 100.7 FM from midnight to 6 a.m. each weeknight.
This is the first time opbmusic has partnered with an FM radio station to bring its programming to a wider audience.
“We are very happy to partner with KMUZ and connect with more listeners in the Willamette Valley,” said Christensen. “KMUZ and opbmusic both support music in our communities through our programming and respective missions. We hope to build on that with our shows playing overnight on the station.”
About opbmusic OPB’s musical arm, opbmusic, features an eclectic mix of new and Northwest artists curated by opbmusic staff and DJs, available 24/7 through an online and HD2 audio stream. In addition to covering Oregon and Northwest bands, concerts and releases, opbmusic offers a deep library of more than 300 studio and soundcheck sessions, which can be viewed at opbmusic.org, through VuHaus.com and on YouTube. For more information, visit www.opbmusic.org.