In the wake of the recent federal funding rescission and the loss of $5 million for Oregon Public Broadcasting, one thing became clear: in this challenging moment, OPB will not back down. Quite the opposite, it is game on.
Align your brand with OPB and KMHD
In the past few months, our audience engagement has only GROWN*, making this the perfect time to align your brand with OPB and KMHD:
- OPB’s AQH listenership has increased 50% year over year. KMHD’s AQH listenership has increased 11% YOY.
- Online traffic has increased 60% to OPB.org and 20% to KMHD.org YOY.
- Listeners are spending an average of 5-and-a-half hours per week tuned in to OPB and 4-and-a-half hours tuned in to KMHD, far surpassing our closest competitors.
- When asked if they have considered using, purchasing from, or supporting an organization because they are an OPB sponsor, a majority of surveys returned responded ‘yes’.
Simply put, our audience is more engaged then ever and we are excited to position your organization in front of them.
